Barbara Mink is a Senior Lecturer of Management Communication at the Johnson Graduate School of Management. She is a management communication professional with a focus on intercultural communication, leadership, and persuasion. Professor Mink teaches persuasive and informational writing for business purposes, as well as how to craft business presentations that are clear, concise, and compelling. She was news director of WHCU radio from 1978 to 1986 and taught radio journalism at Ithaca College and Cornell. Professor Mink served on the Tompkins County Legislature for 12 years and as its chair for five. She was also founder and director of the Light in Winter Festival of Science and the Arts from 1999 to 2011. Professor Mink is a visiting lecturer at ESCP Europe in Paris, where she teaches effective leadership through communication. She is also an active painter with an international presence.
Course Overview
The workplace is filled with employees, clients, and leaders from different backgrounds and cultures. Your Social Style® plays a role in how you communicate and behave in the workplace. This course will prepare you to communicate effectively, efficiently, and empathetically with different cultures no matter your Social Style®. In this course, you will practice becoming more aware of how your Social Style® is interpreted by others and how that impacts your interactions with others at work. You will also develop strategies for overcoming social blind spots in order to mitigate the risk of ineffective communication in cross-cultural settings. Finally, you will discover the ways you can adapt your Social Style® without compromising your core values for effective communication. By the end of this course, you will have gathered the tools needed to communicate appropriately and effectively in a cross-cultural environment.
Social Style, Social Style Navigator and TRACOM are registered trademarks of the TRACOM Corporation. Social Style Model is a trademark of the TRACOM Corporation. Related content is used with permission from The TRACOM Corporation.
Key Course Takeaways
- Evaluate how your Social Style® is interpreted by others
- Become aware of your social blind spots in the cross-cultural work environment
- Adapt for effective communication

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Course Length
2 weeks
Effort
3 to 5 hours
Format
100% online, instructor-led
Course Author
Barbara E. Mink
Senior Lecturer
Cornell SC Johnson College of Business
Senior Lecturer of Management Communication and Assurance of Learning Director, Johnson Graduate School of Management
Who Should Enroll
- Individual contributors
- Managers
- Executives
- Communications professionals
- Entrepreneurs
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