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Cornell offers a broad range of over 25 Marketing Certificate Programs covering the full range of marketing disciplines from brand development & communications to ai & digital marketing to marketing strategy & data-driven demand analytics. Designed by the world’s top marketing minds, our Marketing Certificates are uniquely structured to accelerate your career whether you are seeking to land a role as CMO or lead strategic initiatives across marketing, general management, customer experience, digital transformation or customer strategy.
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- Marketing Strategy
- Social Media Marketing
- Digital Marketing
- Digital Marketing 360
- Brand Management
- Corporate Communication
- Marketing AI
- PR Strategy
- Consumer Behavior
- Creative Writing
- Strategic Storytelling
- Marketing Analytics
- Brand Storytelling
- Growth Marketing
- Market Research
- Integrated Marketing 360
- Narrative and Creative Writing for Nonfiction
- User Experience Design
- Web Design and Development
- Strategic Hospitality Marketing
- Content Writing
- Product Marketing
- Demand Marketing
- Media Strategy for Policy and PR
- Data Privacy Strategy
- Retail Media Strategy
Marketing Strategy
Courses
- Key Performance Indicators for Marketing
- The Customer Journey and Segmentation
- Targeting and Positioning
- Product Design and Testing
- Setting Up Distribution Channels
- Establishing Effective Pricing
- Promotion and Attribution Strategy
- Marketing Symposium LIVE
Designed For
- Marketing managers
- Product managers
- Entrepreneurs and small business owners
- Anyone responsible for bringing a product to market
- Non-marketing professionals and business leaders looking to develop customer strategy
Format
All Online
Time Commitment
4 months with 5 to 7 hours of study per week
Social Media Marketing
Courses
- Social Media Strategy
- Social Media Marketing Across the Purchase Funnel
- Creating Effective Content Marketing
- Building the Brand Through Influencer Marketing
- Social Listening and Community Management
- Measuring Social Media Marketing Success
- Marketing Symposium LIVE
Designed For
- Content marketers
- Social media managers
- Marketing channel managers
- Product managers
- Entrepreneurs
- Account executives
- Brand marketers
- Marketing communications specialists
- Copywriters
- Marketing consultants
Format
All Online
Time Commitment
3 months with 5 to 7 hours of study per week
Digital Marketing
Courses
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Product managers
- Entrepreneurs
- Any professional looking to move into digital marketing or improve their ability to converse with marketing team members
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Learn From Top Minds
Courses are developed by Cornell faculty.
Digital Marketing 360
Courses
- Leadership Symposium LIVE
- Marketing Symposium LIVE
- AI Symposium LIVE
- Defensive Data Strategies
- Data Protection Solutions
- Emerging Data Privacy Challenges
- Digital Transformation in Marketing
- Marketing Automation and AI
- Growth Marketing With AI
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Social Media Strategy
- Social Media Marketing Across the Purchase Funnel
- Creating Effective Content Marketing
- Building the Brand Through Influencer Marketing
- Social Listening and Community Management
- Measuring Social Media Marketing Success
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Using Data for Positioning Brands
- Data Privacy in Marketing
Designed For
- Marketers at all levels
- Business leaders
- Brand managers
- Marketing data analysts
- Social media community managers
- Product managers
- Entrepreneurs
- Any professional looking to move into digital marketing or improve their ability to converse with marketing team members
Format
All Online
Time Commitment
10 months with 3 to 8 hours of study per week
Brand Management
Courses
- Brand Purpose
- Brand Strategy
- Brand Positioning
- Brand Planning
- Brand Activation
- Brand Measurement
- Marketing Symposium LIVE
Designed For
- Marketers
- Brand managers
- PR professionals
- Communications professionals
- Business leaders and executives
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Corporate Communication
Courses
- Leadership Symposium LIVE
- AI Symposium LIVE
- Leading Strategic Change Initiatives
- Problem-Solving Using Evidence and Critical Thinking
- Planning and Delivering Effective Presentations
- Communication Planning for Change
- Crisis Communication Planning
- Generative AI for Written Communication
Designed For
- Public Relations Professionals
- Communications Professionals
- Marketers
- Executives
- Mid-Level Managers
- HR Leaders
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Marketing AI
Courses
- Digital Transformation in Marketing
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Marketing Automation and AI
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Content marketers
- Marketing automation specialists
- Product managers
- Marketing data analysts
- Brand managers
- CMOs
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
PR Strategy
Courses
- Communicating with the Media
- Strategic PR Planning
- Hiring and Managing PR Agencies
- Communication Planning for Change
- Crisis Communication Planning
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Communications professionals
- Current or aspiring public relations professionals
- Managers
- Executives
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Consumer Behavior
Courses
- Introduction to Behavioral Science
- Drivers of Consumer Behavior: Attention, Emotion, Coherence
- Using Behavioral Science to Influence Customer Behavior Online
- Behavioral Science for Innovation
- Behavioral Science for Branding
- Behavioral Science for Pricing
Designed For
- Marketers
- Brand managers
- Product managers
- Engineers and software developers
- Tech leaders
- Project managers
- UX and web design professionals
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Creative Writing
Courses
- Developing the Story and Idea
- World-Building and Character Development
- Building Blocks of Scene and Structure
- Voice and Point of View
- Dialogue and Subtext
- Image and Action
Designed For
- Aspiring writers (fiction, playwriting, screenwriting, memoirs)
- Journalists
- Content writers
- Actors
- Teachers
- Publishing and editing professionals
- Individuals looking to adapt or develop stories to a new medium
- Anyone with an interest in narrative storytelling
Format
All Online
Time Commitment
3 months with 6 to 8 hours of study per week
Strategic Storytelling
Courses
- Storytelling Across Media
- Engaging Specific Stakeholders
- Campaign Design and Ideation
- Meta Storytelling With Info Comics
- Creating Awesome Presentations
Designed For
- Marketers and brand managers
- Community-based educators
- Grant writers
- Communication leaders in fields such as healthcare, environment, and public policy
- Executives
- Communications consultants
- Individuals seeking to better communicate their ideas and build a professional identity
Format
All Online
Time Commitment
3 months with 5 to 7 hours of study per week
Marketing Analytics
Courses
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Marketing Symposium LIVE
Designed For
- Marketers
- Marketing and business analysts
- Managers using data insights to make business decisions
Format
All Online
Time Commitment
with 3 to 5 hours of study per week
Brand Storytelling
Courses
- Principles of Digital Storytelling
- Developing a Brand Narrative
- Podcasting
- Producing a Brand Video
Designed For
- Marketers
- PR professionals
- Communications professionals
- Content creators
- Creative producers
- Journalists and media professionals
- Scriptwriters and filmmakers
- Authors
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Growth Marketing
Courses
- Growth Marketing With AI
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Marketing Automation and AI
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Marketing automation specialists
- Product managers
- Marketing data analysts
- Brand managers
- Agency account managers
- CMOs
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Market Research
Courses
- Essentials of Marketing Strategy
- Analyzing Segmentation and Targeting
- Using Data for Positioning Brands
- Market Research and Analysis
- Creating and Communicating the Value of Your Brand
- Marketing Symposium LIVE
Designed For
- Marketing professionals and analysts
- Business analysts
- Managers using data insights to make business decisions
- Account executives
- Product managers
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Integrated Marketing 360
Courses
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Using Data for Positioning Brands
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Marketing Symposium LIVE
- Hospitality Symposium LIVE
- AI Symposium LIVE
- Key Performance Indicators for Marketing
- The Customer Journey and Segmentation
- Targeting and Positioning
- Product Design and Testing
- Setting Up Distribution Channels
- Establishing Effective Pricing
- Services Marketing Planning and Management
- Evaluating Business and Customer Factors Affecting Marketing Decisions for Services
- Building a Resilient Services Marketing Information System
- Developing a Service Strategy and Managing the Brand
- Managing Service Demand through Pricing and Distribution Strategies
- Developing an Integrated Marketing Communications Strategy for Services
Designed For
- Marketing and sales professionals
- Project and product management professionals
- Entrepreneurs looking to gain a deeper understanding of marketing
- Business leaders who work with marketing teams to develop marketing strategy
Format
All Online
Time Commitment
8 months with 3 to 8 hours of study per week
Narrative and Creative Writing for Nonfiction
Courses
- Creative Writing Techniques in Nonfiction
- Editing and Revising for Impact
- Constructing Influential Op-Eds
- Developing a Publishable Personal Narrative
Designed For
- Creative writers
- Content and copywriters
- Marketers and advertisers
- PR and communication professionals
- Technical writers and science writers
- Academic writers
- Aspiring journalists and feature writers
- Aspiring editors
- Authors working on memoirs and biographies
- Grant writers and fundraising professionals
- Development consultants
- Genealogists and municipal historians
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
User Experience Design
Courses
- Human-Centered Design Essentials
- Effective User Research
- Creating User Personas
- Developing a UX Design Concept
- Prototyping and UX Feedback
- Evaluating Usability
Designed For
- Product managers
- Web designers
- Software developers
- Marketing professionals
- UI/UX designers
- Graphic designers
- Instructional designers
- Accessibility specialists
- Anyone focused on customer experience evaluation
Format
All Online
Time Commitment
5 months with 8 to 10 hours of study per week
Web Design and Development
Courses
- Framing Front-End Web Development
- Structuring Content with HTML
- Styling Web Content with CSS
- Composition and Responsive Design
- Improving User Experience with Interactivity
- Collecting Data with Forms
Designed For
- Aspiring web developers, web designers, and UX designers
- Backend programmers who need front-end skills to become full-stack developers
- Self-taught web programmers
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 7 to 10 hours of study per week
Strategic Hospitality Marketing
Courses
- Services Marketing Planning and Management
- Evaluating Business and Customer Factors Affecting Marketing Decisions for Services
- Building a Resilient Services Marketing Information System
- Developing a Service Strategy and Managing the Brand
- Managing Service Demand through Pricing and Distribution Strategies
- Developing an Integrated Marketing Communications Strategy for Services
- Hospitality Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Customer-focused sales and marketing professionals
- Services marketing and operations professionals
- Industry professionals interested in analyzing services marketing data to make strategic decisions
- Services marketing managers and professionals who interact directly and communicate with customers
- Product marketing professionals transitioning into a marketing role in service-centric firms
Format
All Online
Time Commitment
3 months with 4 to 6 hours of study per week
Content Writing
Courses
- Writing Concise Copy
- Writing Persuasive Copy
- Writing Web Copy
- Writing Online Media Copy
- Writing Social Media Copy
- Marketing Symposium LIVE
Designed For
- Copywriters and copy editors
- Marketers
- Staff writers
- Communications professionals
- Technical writers
- Web content developers
- Social media and blog content developers
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Product Marketing
Courses
- Value Creation and Profitability
- Change, Disruption, and Growth
- Market Research and Analysis
- Pricing Strategy
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Marketers
- Current and aspiring product managers
- Business executives
- Consultants
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Demand Marketing
Courses
- Exploring Data Sets With R
- Customer Preference Analysis
- Marketing Mix Modeling
- Digital Advertising Analytics
- Marketing Symposium LIVE
Designed For
- Marketing professionals
- Business analysts
- Managers using data insights to make business decisions
Format
All Online
Time Commitment
2 months with 3 to 8 hours of study per week
Media Strategy for Policy and PR
Courses
- Strategic Media Relations for Public Leaders
- Persuasive Writing for Public Impact
- Persuasive Speaking for Media
- Building Media Support
Designed For
- Advocacy, nonprofit, and government leaders and professionals
- Executives and business leaders in industries heavily influenced by public policy
- Civil servants and elected and appointed officials at the local, state, and federal levels
- Political candidates for elected office
- Legislative aides
- Political candidate recruitment organizations
- Scientists and engineers at the management and executive levels
- Consultants
- Anyone interested in transitioning in their career in PR or a related function
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Data Privacy Strategy
Courses
- Data Privacy in Marketing
- Defensive Data Strategies
- Data Protection Solutions
- Emerging Data Privacy Challenges
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- CMOs
- CIOs and CTOs
- Mid- and senior-level marketing managers
- Brand and product managers
- Data scientists and analysts
- Web developers
- Tech leaders and IT professionals
- Consultants
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Retail Media Strategy
Courses
- Retail Media Strategy
Designed For
- Retail industry professionals interested in leveraging media and advertising to enhance the shopping experience and drive sales
- Brand leaders
- Directors
- VPs and SVPs
- Chief Customer Officers and Chief Marketing Officers
Format
4-day event experience
June 8-11, 2026
June 8-11, 2026
Location
Cornell Tech Campus
New York, NY
New York, NY
What's Included
Hotel accommodations, course materials, and most meals
Marketing Strategy
Courses
- Key Performance Indicators for Marketing
- The Customer Journey and Segmentation
- Targeting and Positioning
- Product Design and Testing
- Setting Up Distribution Channels
- Establishing Effective Pricing
- Promotion and Attribution Strategy
- Marketing Symposium LIVE
Designed For
- Marketing managers
- Product managers
- Entrepreneurs and small business owners
- Anyone responsible for bringing a product to market
- Non-marketing professionals and business leaders looking to develop customer strategy
Format
All Online
Time Commitment
4 months with 5 to 7 hours of study per week
Social Media Marketing
Courses
- Social Media Strategy
- Social Media Marketing Across the Purchase Funnel
- Creating Effective Content Marketing
- Building the Brand Through Influencer Marketing
- Social Listening and Community Management
- Measuring Social Media Marketing Success
- Marketing Symposium LIVE
Designed For
- Content marketers
- Social media managers
- Marketing channel managers
- Product managers
- Entrepreneurs
- Account executives
- Brand marketers
- Marketing communications specialists
- Copywriters
- Marketing consultants
Format
All Online
Time Commitment
3 months with 5 to 7 hours of study per week
Digital Marketing
Courses
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Product managers
- Entrepreneurs
- Any professional looking to move into digital marketing or improve their ability to converse with marketing team members
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Learn From Top Minds
Courses are developed by Cornell faculty.
Digital Marketing 360
Courses
- Leadership Symposium LIVE
- Marketing Symposium LIVE
- AI Symposium LIVE
- Defensive Data Strategies
- Data Protection Solutions
- Emerging Data Privacy Challenges
- Digital Transformation in Marketing
- Marketing Automation and AI
- Growth Marketing With AI
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Social Media Strategy
- Social Media Marketing Across the Purchase Funnel
- Creating Effective Content Marketing
- Building the Brand Through Influencer Marketing
- Social Listening and Community Management
- Measuring Social Media Marketing Success
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Using Data for Positioning Brands
- Data Privacy in Marketing
Designed For
- Marketers at all levels
- Business leaders
- Brand managers
- Marketing data analysts
- Social media community managers
- Product managers
- Entrepreneurs
- Any professional looking to move into digital marketing or improve their ability to converse with marketing team members
Format
All Online
Time Commitment
10 months with 3 to 8 hours of study per week
Brand Management
Courses
- Brand Purpose
- Brand Strategy
- Brand Positioning
- Brand Planning
- Brand Activation
- Brand Measurement
- Marketing Symposium LIVE
Designed For
- Marketers
- Brand managers
- PR professionals
- Communications professionals
- Business leaders and executives
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Corporate Communication
Courses
- Leadership Symposium LIVE
- AI Symposium LIVE
- Leading Strategic Change Initiatives
- Problem-Solving Using Evidence and Critical Thinking
- Planning and Delivering Effective Presentations
- Communication Planning for Change
- Crisis Communication Planning
- Generative AI for Written Communication
Designed For
- Public Relations Professionals
- Communications Professionals
- Marketers
- Executives
- Mid-Level Managers
- HR Leaders
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Marketing AI
Courses
- Digital Transformation in Marketing
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Marketing Automation and AI
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Content marketers
- Marketing automation specialists
- Product managers
- Marketing data analysts
- Brand managers
- CMOs
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
PR Strategy
Courses
- Communicating with the Media
- Strategic PR Planning
- Hiring and Managing PR Agencies
- Communication Planning for Change
- Crisis Communication Planning
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Communications professionals
- Current or aspiring public relations professionals
- Managers
- Executives
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Consumer Behavior
Courses
- Introduction to Behavioral Science
- Drivers of Consumer Behavior: Attention, Emotion, Coherence
- Using Behavioral Science to Influence Customer Behavior Online
- Behavioral Science for Innovation
- Behavioral Science for Branding
- Behavioral Science for Pricing
Designed For
- Marketers
- Brand managers
- Product managers
- Engineers and software developers
- Tech leaders
- Project managers
- UX and web design professionals
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Creative Writing
Courses
- Developing the Story and Idea
- World-Building and Character Development
- Building Blocks of Scene and Structure
- Voice and Point of View
- Dialogue and Subtext
- Image and Action
Designed For
- Aspiring writers (fiction, playwriting, screenwriting, memoirs)
- Journalists
- Content writers
- Actors
- Teachers
- Publishing and editing professionals
- Individuals looking to adapt or develop stories to a new medium
- Anyone with an interest in narrative storytelling
Format
All Online
Time Commitment
3 months with 6 to 8 hours of study per week
Strategic Storytelling
Courses
- Storytelling Across Media
- Engaging Specific Stakeholders
- Campaign Design and Ideation
- Meta Storytelling With Info Comics
- Creating Awesome Presentations
Designed For
- Marketers and brand managers
- Community-based educators
- Grant writers
- Communication leaders in fields such as healthcare, environment, and public policy
- Executives
- Communications consultants
- Individuals seeking to better communicate their ideas and build a professional identity
Format
All Online
Time Commitment
3 months with 5 to 7 hours of study per week
Marketing Analytics
Courses
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Marketing Symposium LIVE
Designed For
- Marketers
- Marketing and business analysts
- Managers using data insights to make business decisions
Format
All Online
Time Commitment
with 3 to 5 hours of study per week
Brand Storytelling
Courses
- Principles of Digital Storytelling
- Developing a Brand Narrative
- Podcasting
- Producing a Brand Video
Designed For
- Marketers
- PR professionals
- Communications professionals
- Content creators
- Creative producers
- Journalists and media professionals
- Scriptwriters and filmmakers
- Authors
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Growth Marketing
Courses
- Growth Marketing With AI
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Marketing Automation and AI
- Marketing Symposium LIVE
- AI Symposium LIVE
Designed For
- Marketing managers
- Marketing automation specialists
- Product managers
- Marketing data analysts
- Brand managers
- Agency account managers
- CMOs
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Market Research
Courses
- Essentials of Marketing Strategy
- Analyzing Segmentation and Targeting
- Using Data for Positioning Brands
- Market Research and Analysis
- Creating and Communicating the Value of Your Brand
- Marketing Symposium LIVE
Designed For
- Marketing professionals and analysts
- Business analysts
- Managers using data insights to make business decisions
- Account executives
- Product managers
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Integrated Marketing 360
Courses
- Understanding the Digital Marketing Landscape and the Customer Funnel
- Assessing Opportunities in Paid Digital Media
- Assessing Opportunities in Owned Digital Media
- Implementing an Integrated Digital Marketing Plan
- Using Data for Positioning Brands
- Leveraging Customers for Growth
- A/B Testing and Analytics
- Customer Behavior Segmentation Analysis
- Predicting Customer Response
- Driving Growth Through Customer Centricity
- Marketing Symposium LIVE
- Hospitality Symposium LIVE
- AI Symposium LIVE
- Key Performance Indicators for Marketing
- The Customer Journey and Segmentation
- Targeting and Positioning
- Product Design and Testing
- Setting Up Distribution Channels
- Establishing Effective Pricing
- Services Marketing Planning and Management
- Evaluating Business and Customer Factors Affecting Marketing Decisions for Services
- Building a Resilient Services Marketing Information System
- Developing a Service Strategy and Managing the Brand
- Managing Service Demand through Pricing and Distribution Strategies
- Developing an Integrated Marketing Communications Strategy for Services
Designed For
- Marketing and sales professionals
- Project and product management professionals
- Entrepreneurs looking to gain a deeper understanding of marketing
- Business leaders who work with marketing teams to develop marketing strategy
Format
All Online
Time Commitment
8 months with 3 to 8 hours of study per week
Narrative and Creative Writing for Nonfiction
Courses
- Creative Writing Techniques in Nonfiction
- Editing and Revising for Impact
- Constructing Influential Op-Eds
- Developing a Publishable Personal Narrative
Designed For
- Creative writers
- Content and copywriters
- Marketers and advertisers
- PR and communication professionals
- Technical writers and science writers
- Academic writers
- Aspiring journalists and feature writers
- Aspiring editors
- Authors working on memoirs and biographies
- Grant writers and fundraising professionals
- Development consultants
- Genealogists and municipal historians
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
User Experience Design
Courses
- Human-Centered Design Essentials
- Effective User Research
- Creating User Personas
- Developing a UX Design Concept
- Prototyping and UX Feedback
- Evaluating Usability
Designed For
- Product managers
- Web designers
- Software developers
- Marketing professionals
- UI/UX designers
- Graphic designers
- Instructional designers
- Accessibility specialists
- Anyone focused on customer experience evaluation
Format
All Online
Time Commitment
5 months with 8 to 10 hours of study per week
Web Design and Development
Courses
- Framing Front-End Web Development
- Structuring Content with HTML
- Styling Web Content with CSS
- Composition and Responsive Design
- Improving User Experience with Interactivity
- Collecting Data with Forms
Designed For
- Aspiring web developers, web designers, and UX designers
- Backend programmers who need front-end skills to become full-stack developers
- Self-taught web programmers
- Entrepreneurs
Format
All Online
Time Commitment
3 months with 7 to 10 hours of study per week
Strategic Hospitality Marketing
Courses
- Services Marketing Planning and Management
- Evaluating Business and Customer Factors Affecting Marketing Decisions for Services
- Building a Resilient Services Marketing Information System
- Developing a Service Strategy and Managing the Brand
- Managing Service Demand through Pricing and Distribution Strategies
- Developing an Integrated Marketing Communications Strategy for Services
- Hospitality Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Customer-focused sales and marketing professionals
- Services marketing and operations professionals
- Industry professionals interested in analyzing services marketing data to make strategic decisions
- Services marketing managers and professionals who interact directly and communicate with customers
- Product marketing professionals transitioning into a marketing role in service-centric firms
Format
All Online
Time Commitment
3 months with 4 to 6 hours of study per week
Content Writing
Courses
- Writing Concise Copy
- Writing Persuasive Copy
- Writing Web Copy
- Writing Online Media Copy
- Writing Social Media Copy
- Marketing Symposium LIVE
Designed For
- Copywriters and copy editors
- Marketers
- Staff writers
- Communications professionals
- Technical writers
- Web content developers
- Social media and blog content developers
Format
All Online
Time Commitment
3 months with 3 to 5 hours of study per week
Product Marketing
Courses
- Value Creation and Profitability
- Change, Disruption, and Growth
- Market Research and Analysis
- Pricing Strategy
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- Marketers
- Current and aspiring product managers
- Business executives
- Consultants
- Entrepreneurs
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Demand Marketing
Courses
- Exploring Data Sets With R
- Customer Preference Analysis
- Marketing Mix Modeling
- Digital Advertising Analytics
- Marketing Symposium LIVE
Designed For
- Marketing professionals
- Business analysts
- Managers using data insights to make business decisions
Format
All Online
Time Commitment
2 months with 3 to 8 hours of study per week
Media Strategy for Policy and PR
Courses
- Strategic Media Relations for Public Leaders
- Persuasive Writing for Public Impact
- Persuasive Speaking for Media
- Building Media Support
Designed For
- Advocacy, nonprofit, and government leaders and professionals
- Executives and business leaders in industries heavily influenced by public policy
- Civil servants and elected and appointed officials at the local, state, and federal levels
- Political candidates for elected office
- Legislative aides
- Political candidate recruitment organizations
- Scientists and engineers at the management and executive levels
- Consultants
- Anyone interested in transitioning in their career in PR or a related function
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Data Privacy Strategy
Courses
- Data Privacy in Marketing
- Defensive Data Strategies
- Data Protection Solutions
- Emerging Data Privacy Challenges
- Leadership Symposium LIVE
- Marketing Symposium LIVE
Designed For
- CMOs
- CIOs and CTOs
- Mid- and senior-level marketing managers
- Brand and product managers
- Data scientists and analysts
- Web developers
- Tech leaders and IT professionals
- Consultants
Format
All Online
Time Commitment
2 months with 3 to 5 hours of study per week
Retail Media Strategy
Courses
- Retail Media Strategy
Designed For
- Retail industry professionals interested in leveraging media and advertising to enhance the shopping experience and drive sales
- Brand leaders
- Directors
- VPs and SVPs
- Chief Customer Officers and Chief Marketing Officers
Format
4-day event experience
June 8-11, 2026
June 8-11, 2026
Location
Cornell Tech Campus
New York, NY
New York, NY
What's Included
Hotel accommodations, course materials, and most meals
Purchase Options
3750
Marketing Strategy
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Social Media Marketing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Digital Marketing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
8400
Digital Marketing 360
| Select Payment Method | Cost |
|---|---|
| $8,400 | |
Purchase Options
3900
Brand Management
| Select Payment Method | Cost |
|---|---|
| $3,900 | |
Purchase Options
3750
Corporate Communication
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Marketing AI
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
PR Strategy
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Consumer Behavior
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
2999
Creative Writing
| Select Payment Method | Cost |
|---|---|
| $2,999 | |
Purchase Options
3750
Strategic Storytelling
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Marketing Analytics
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Brand Storytelling
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Growth Marketing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Market Research
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
8400
Integrated Marketing 360
| Select Payment Method | Cost |
|---|---|
| $8,400 | |
Purchase Options
3750
Narrative and Creative Writing for Nonfiction
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
User Experience Design
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Web Design and Development
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Strategic Hospitality Marketing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
3750
Content Writing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
2999
Product Marketing
| Select Payment Method | Cost |
|---|---|
| $2,999 | |
Purchase Options
3750
Demand Marketing
| Select Payment Method | Cost |
|---|---|
| $3,750 | |
Purchase Options
2999
Media Strategy for Policy and PR
| Select Payment Method | Cost |
|---|---|
| $2,999 | |
Purchase Options
2500
Data Privacy Strategy
| Select Payment Method | Cost |
|---|---|
| $2,500 | |
Purchase Options
9999
$9,999
Retail Media Strategy
| Select Payment Method | Cost |
|---|---|
| $9,999 |
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