Sales
GrowthCornell

Certificate Program

• Segmenting your customers
• Finding pockets of growth in your market
• Identifying top prospects
• Managing your sales funnel

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.

• Prioritizing your accounts
• Aligning your efforts with your highest-value opportunities
• Maximize your time spent selling

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.

During this course, you'll learn a set of techniques that will enable you to create a successful and specific plan for your key accounts. This course is divided into three main topics:

• Assessing your key accounts
• Tailoring your value proposition to specific customers
• Driving growth through account planning

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.

During this course, you'll learn about the life cycle of your customer relationships and how it can dictate your success—from the initial sales call stage up to advanced negotiations.  The course is divided into three main topics:

• Conduct an effective sales call
• Drive value beyond price
• Negotiate to maximize value

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.

During this course, you'll learn the importance of having a clear blueprint for sales success.  This course is divided into three main topics:

• Establish clear sales metrics, accountabilities, and targets
• Track and manage sales performance
• Coach to the sales metrics

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.