Overview and Courses
This certificate program prepares you to succeed as a product manager in engineering. You will follow a product through its entire life cycle, from scoping the product to launching it. Starting by studying the product manager role and the cross-functional team that supports a product, you will learn to successfully scope and kick off a project for a new product. You will learn to identify and target customer needs and develop user stories while managing and prioritizing project needs based on your market research and go-to-market plan. You will then work through product design and development, outlining requirements and the product feature roadmap, creating prototypes, analyzing feedback, and tracking the process itself. Finally, you will follow the product to and post go-live, tracking and improving your product in the market.
The courses in this certificate program are required to be completed in the order that they appear.
Course list
To be successful, product managers need a clear understanding of their roles and responsibilities. They also need a clear sense of the required skills and competencies. An appreciation of the roles, responsibilities, and requisite capabilities of this important position is also beneficial for stakeholders and team members who need to work closely with product managers.
This course lays the foundation for success in product management by exploring a product manager's position in an organization and the key associated responsibilities. You will examine the specific skills and competencies most likely to lead to success in carrying out those responsibilities. To further improve your understanding of product management, you will consider how product managers typically work with a product team and other stakeholders to develop successful products, whether they be digital products, hardware, or service offerings.
How It Works
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Key Course Takeaways
- Manage a product development team
- Identify and target customer needs to inform product design
- Develop user stories using a variety of tools
- Identify and select appropriate development methodologies (waterfall, agile, lean, etc.)
- Create a product roadmap
- Perform market research to develop a product business case
- Design and develop a product
- Manage a product life cycle
Download a Brochure
Not ready to enroll but want to learn more? Download the certificate brochure to review program details.
What You'll Earn
- Product Management for Engineers Certificate from Cornell University
- 60 Professional Development Hours (6 CEUS)
- 54 Professional Development Units (PDUs) toward PMI recertification
- 60 PD hours towards IIBA's core certification program OR 60 CDUS towards IIBA's recertification
Who Should Enroll
- Product managers and aspiring product managers
- Tech leaders
- Product marketing managers
- Engineers
- Software developers
- UX and web design professionals
- Project managers
- Entrepreneurs
“Completing a program from eCornell really has allowed me to think outside the box at work. It gave me the confidence I needed to take a seat at that table and say I am ready.”
“eCornell gave me the confidence I needed to take a seat at the table and say: I’m ready.”
“Enrolling in eCornell’s Product Management certificate was truly one of the best investments I made.”
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Product Management
| Select Payment Method | Cost |
|---|---|
| $3,900 | |